April 2010 Plans

My plan for April is to finish my eBook and get it up for sale by the end of the month.  In March I focused on content, which was a single, consistent task; in April I need to do the tons of little tasks required to bring it all together.  I think this is going to be harder because I’m going to have to multitask and switch gears constantly.  It’s also going to be a challenge to make sure all these things get done on time.  I’m going to have test readers read the book and I plan to outsource the creation of a logo, an eBook “cover” image, and a disclaimer.  I’m going to have to manage all those tasks and start them early enough so that they can all be done by the end of April.

April is going to be an interesting month because it’s not just writing, which I am already used to; it’s going to be more like running a business and getting a product ready for launch.  I’m a little apprehensive but also very excited!

Here is my todo list for April:

  • Complete the “todo” notes I wrote for myself in the book
  • Have two friends be test readers and incorporate their comments
  • Edit for content (proofread, rewrite, rearrange, etc.)
  • Edit for layout (headings, images, whitespace, etc.)
  • Add a few friendly images
  • Add some more pertinent, inspirational quotes
  • Sign up for affiliate programs for products I link to
  • Front matter (title page, preface, table of contents, etc.)
  • Disclaimer and copyright info (outsourced)
  • Back matter (thank you note, index, etc.)
  • Logo design (outsourced)
  • Ebook cover images (outsourced)
  • Write multiple versions of sales web page (for split testing)
  • Design & develop multiple sales pages (for split testing)
  • Sign up for e-junkie or ClickBank to handle my web site shopping cart
  • Set up split test with Google Optimizer
  • Launch sales site
  • Create a discount for my newsletter subscribers and send a mass email
  • Double Adwords advertising to $10/day after book launch

This is a huge list, and I think it’s going to be hard.  I’m concerned that I won’t be able to get it all done in one month, but I am a hard worker and I have faith in myself.  I have more faith in my writing than I have had about anything else in my life.  I just need to remember that and stick with it.  Maybe in May I will slow down and give myself a little break.  🙂

So by the end of April I will have my book up for sale and will finally see if this is a profitable way to spend time writing.  I’m very excited and looking forward to seeing the results!

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